Introduction: The study of corporate entrepreneurship and innovation in tourism and hospitality

Abstract

This book was conceived with a double purpose. On the one hand, to cover an important gap in the teaching materials in Economics, Business, Management and Tourism and stimulate the development of cases on corporate entrepreneurship in hospitality from different regions of the world. On the other, with a more informative purpose and the spirit of participating in the progress of the tourism and hospitality sector in Europe, America, Australia, Africa and Asia, in general, and in particular, regarding the professionals of these sectors in each region. Specifically, this book will cover corporate entrepreneurship and innovation strategies in the tourism and hospitality industry before, during and after the COVID-19 pandemic in multiple destinations.