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http://hdl.handle.net/10553/74781
| Title: | Travellers 2.0: Motivation, Opportunity and Ability to Use Social Media | Authors: | Parra López,Eduardo Gutierrez Tano, Desiderio Diaz-Armas, Ricardo J. Bulchand-Gidumal, Jacques |
UNESCO Clasification: | 531290 Economía sectorial: turismo 560503 Derecho mercantil |
Keywords: | Word-Of-Mouth Participation Communities |
Issue Date: | 2012 | Journal: | Social Media In Travel, Tourism And Hospitality: Theory, Practice And Cases | URI: | http://hdl.handle.net/10553/74781 | ISBN: | 978-1-4094-2091-0 | Source: | Social Media In Travel, Tourism And Hospitality: Theory, Practice And Cases / by Marianna Sigala, evangelos christou and ulrike Gretzel, p. 171-187, (2012) |
| Appears in Collections: | Capítulo de libro |
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