Please use this identifier to cite or link to this item:
Title: Competitive location on networks when the customer behaviour is threshold-sensitive
Authors: Dorta González, Pablo 
Santos Peñate, Dolores Rosa 
Suárez Vega, Rafael 
UNESCO Clasification: 530204 Estadística económica
Keywords: Localización competitiva
Issue Date: 2009
Abstract: We study a competitive multifacility location problem on networks where demand is inelastic and the customer choice rule is threshold sensitive. This means that the buying power of a customer is captured by rm A exclusively only if the distance from this customer to the competitor rms exceeds the distance to rm A in an amount greater than or equal to a threshold. This customer behaviour model may be considered an alternative to the binary and proportional choice rules. Some discretization results are proved and solution approachs are proposed.
ISBN: 978-84-691-8159-1
Source: XXXI Congreso Nacional de Estadística e Investigación Operativa ; V Jornadas de Estadística Pública: Murcia, 10-13 de febrero de 2009 : Libro de Actas, p. 190
Appears in Collections:Capítulo de libro
Show full item record

Page view(s)

checked on Sep 3, 2022

Google ScholarTM




Export metadata

Items in accedaCRIS are protected by copyright, with all rights reserved, unless otherwise indicated.