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Title: Does social identity affect business performance?
Authors: Estrada-de la Cruz, Marina
Verdú-Jover, Antonio José
Gómez-Gras, José María
UNESCO Clasification: 5311 Organización y dirección de empresas
Keywords: University entrepreneurs
Business performance
Social identity
Issue Date: 2017
Journal: Emprendimiento y negocios internacionales 
Abstract: The business founder’s social identity is crucial to explaining his or her behaviour and attitude in business decision-making. Drawing on three types of entrepreneurial social identity identified by Fauchart and Gruber (2011), this study examines how social identities influence the entrepreneur’s way of managing his/her firm and its consequences for business performance. Based on a survey of newly created firms, the results support the conclusion that effectuation channels the effects of specific identities - Darwinian and missionary- on business performance.
ISSN: 2530-5603
DOI: 10.20420/eni.2017.187
Source: Emprendimiento y negocios internacionales [ISSN 2530-5603], v. 2 (2), p. 1-5
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