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Title: On ferry users’ willingness to pay for improving environmental quality: a case study for the Canary Islands
Authors: Saz-Salazar, Salvador del
Tovar De La Fe, Beatriz Erasmi 
UNESCO Clasification: 531212 Transportes y comunicaciones
531290 Economía sectorial: turismo
Keywords: Contingent Valuation
Ferry Industry
Fueleu Maritime Initiative
Low-Carbon Fuels
Onshore Power Supply, et al
Issue Date: 2024
Journal: Transport Policy 
Abstract: This study, using a contingent valuation framework, provides an initial assessment of the environmental benefits derived from the hypothetical adoption of a low-carbon fuel path, and onshore power supply, by the ferry sector in the Canary Islands in compliance with the FuelEU Maritime Initiative. To this end, a sample of 502 respondents was asked about their willingness to pay (WTP) for the increase in their well-being resulting from improvements in air quality and noise pollution. Special attention was paid to the problem of zero responses and the possible presence of self-selection due to protest responses. The results show that about 75% of the respondents expressed their WTP extra for a single ferry ticket between the most populated cities in the archipelago, with an estimated mean WTP of €13.12. This would represent a 33% increase in current ferry tickets. Aggregating the mean WTP across the population affected, has resulted in a conservative estimate of the total benefits derived from this policy of €65.9 million over a 30-year horizon time, and €94.2 million over a longer horizon time (100 years). In short, this study aims to fill an existing research gap while providing a quantitative basis for decision-making in densely populated port cities connected by ferry.
ISSN: 0967-070X
DOI: 10.1016/j.tranpol.2024.05.023
Source: Transport Policy[ISSN 0967-070X],v. 154, p. 61-72, (Agosto 2024)
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