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| | Issue Date | Title | Author(s) |
| 1 | 2020 | Complementary services at hotels in accordance with their pricing strategy and the price sensitivity of tourists | Beerli Palacio, María Asunción ; Martín Santana, Josefa Delia ; Román Montoya, Crisanto | |
| 2 | 2020 | Recruitment strategies: non-donor segmentation based on intrinsic and extrinsic stimuli | Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción ; Romero Domínguez, Laura | |
| 3 | 2019 | Segmenting Active Blood Donors According to Their Barriers to Develop Retention Programs | Romero Domínguez, Laura ; Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción | |
| 4 | 2019 | Explaining the gap in the image of tourist destinations through the content of and exposure to secondary sources of information | Beerli Palacio, María Asunción ; Martín Santana, Josefa Delia | |
| 5 | 2019 | Lines of scientific research in the ttudy of blood donor behavior from a social marketing perspective | Romero Domínguez, Laura ; Martín Santana, Josefa Delia ; Sánchez Medina, Agustín Jesús ; Beerli Palacio, María Asunción | |
| 6 | 2018 | The effect of Cultural Intelligence on consumer-based destination brand equity | Frías-Jamilena, Dolores M.; Sabiote-Ortiz, Carmen M.; Martín-Santana, Josefa D. ; Beerli-Palacio, Asunción | |
| 7 | 2018 | Cultural sensitivity: an antecedent of the image gap of tourist destinations | Beerli-Palacio, Asunción ; Martín-Santana, Josefa D. | |
| 8 | 2018 | Antecedents and consequences of cultural intelligence in tourism | Frías-Jamilena, Dolores M.; Sabiote-Ortiz, Carmen M.; Martín-Santana, Josefa D. ; Beerli-Palacio, Asunción | |
| 9 | 2018 | Is youth cannabis smoking related to types,iIntensities and varieties of leisure activities and values? | Díaz-Meneses, Gonzalo ; Beerli-Palacio, Asunción ; Martín-Santana, Josefa | |
| 10 | 2017 | Factores que explican el cambio de la imagen de un destino turístico antes y después de la visita | Palacio, Asunción Beerli ; Martín-Santana, Josefa D. ; Nazzareno, Patrizio Antonino |  |
| 11 | 2017 | How does confirmation of motivations influence on the pre- and post-visit change of image of a destination? | Beerli-Palacio, Asunción ; Martín-Santana, Josefa D. | |
| 12 | 2017 | Antecedents and consequences of destination image gap | Martín-Santana, Josefa D. ; Beerli-Palacio, Asunción ; Nazzareno, Patrizio Antonino | |
| 13 | 2016 | La geolocalización: oportunidades de marketing para el hotel del futuro | Aguiar Castillo, Lidia ; Beerli Palacio, Asunción ; Pérez-Jiménez, Rafael | |
| 14 | 2015 | How to increase blood donation by social marketing | Beerli Palacio, María Asunción ; Martín Santana, Josefa Delia | |
| 15 | 2014 | A motivation-based explanatory model of street drinking among young people | Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción ; Fernández Monroy, Margarita | |
| 16 | 2013 | Development of an advertising impact index to test advertisements in magazines | Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción | |
| 17 | 2013 | Intention of future donations: a study of donors versus non-donors | Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción | |
| 18 | 2013 | Magazine advertising: factors influencing the effectiveness of celebrity advertising | Martín Santana, Josefa Delia ; Beerli Palacio, María Asunción | |
| 19 | 2012 | Entender la imagen de un destino turístico: factores que la integran y la influencia de las motivaciones | Moreno Gil, Sergio ; Beerli-Palacio, Asunción ; León Ledesma, Javier de |  |
| 20 | 2012 | Modelo explicativo del comportamiento de los jóvenes ante el botellón y el cannabis desde la perspectiva del marketing social | Beerli Palacio, Asunción ; Martín Santana, Josefa Delia ; Fernández Monroy, Margarita ; Galván Sánchez, Inmaculada ; Díaz Meneses, Gonzalo | |