Please use this identifier to cite or link to this item: http://hdl.handle.net/10553/1232
Title: La autocongruencia en el comportamiento del consumidor: una aplicación empírica en las organizaciones no lucrativas
Authors: Beerli-Palacio, Asunción 
Director: Díaz Meneses, Gonzalo
Keywords: Organizaciones no lucrativas
Conducta del consumidor
Issue Date: 2002
URI: http://hdl.handle.net/10553/1232
ISBN: 8477194823
Source: I Jornadas Internacionales de Marketing Público y no Lucrativo, pp. 305-318
Appears in Collections:Actas de congresos
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